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Adobe Summit 2nd Day Session: Nate Silver

My notes from an interview with Nate Silver, founder of  FiveThirtyEight.com, at Adobe Summit: Question: When did you say you could have a profession in number and stats? I don’t know when really but I took a boring consulting job right out of college.  In my spare time I started working on a program to […]

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Adobe Summit: 2nd Day Session: Steve Young

Highlights from Adobe Summit’s Day 2 session with Steve Young and Collin Resch: Question: If you were still playing, would you throw to Richard Sherman? In college, everyone was open. In the pros, no one was open.  To me, I don’t care who is out there. If you are open, you are getting the football. […]

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Selling Your Boss on Investing in Analytics

At Adobe Summit 2015, Jeff Allen (@JeffreyAAllen) with Adobe presented this session about justifying an investment in analytics. Jeff has developed a model for this over the past 20 years. His mantra comes from Harvard Business School professor Clay Christensen: “Instead of telling someone what to think, I taught him how to think.” Here are […]

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Adobe Summit 2015: Adobe Campaign 101: Cross-Channel Marketing

Adobe Campaign is a Marketing Cloud tool to create and manage cross channel marketing campaigns. Campaigns consists of workflows, cross-channel execution (targeted emails, direct mail, web content, call centers and push messages), market segments and analytics. Patrick Tripp (@ptripp), Sr Product Marketing Manager, introduced Adobe Campaign at Adobe Summit. He started with a poll of the audience. Most people […]

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Adobe Summit: Top new DAM features for Adobe Experience Manager

By the size of the line to get into this session, I’d say that Digital Asset Management is a hot topic. Elliot Sedegah and Greg Klebus from Adobe shared the top new DAM features in the AEM. First, DAM in Adobe is now called Adobe Experience Manager Assets. Managing digital assets can be a tedious […]

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Gartner Magic Quadrant for Horizontal Portals 2013

On September 12, 2013 Gartner released their latest Magic Quadrant report for horizontal portals.  Overall, the Magic Quadrant hasn’t changed much from last year with the vendors staying in the same quadrant as they were in 2012 (yawn…).  You can see my blog post from 2012: Gartner Magic Quadrant: Horizontal Portals 2012. In the leader quadrant, […]

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IBM Connect: Active Site Analytics and WebSphere Portal

Thomas Stober, IBM Lead Architect WebSphere Portal Foundation, gave a presentation at IBM Connect 2013 titled “Enhance WebSphere Portal Delivery with Real time Active Analytics Insights”.   Of course, site analytics tracks user interaction with your site and can be a key input to help you optimize your portal design.  It also can play an […]

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Gartner PCC – User Experience Platform Update

Gene Phifer spoke about the trends in what Gartner calls the User Experience Platform (UXP).  The big change from last year appears to be a split in the emerging UXP market into Suite vendors and Lean vendors. Gartner sees many vendors, such as IBM, Microsoft, and Oracle expanding more and more into the Suite side […]

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Adobe CQ5 as a Portal

We’ve seen a lot of interest in Adobe CQ5 lately. One question that comes up a lot is about CQ5’s portal capabilities.  Michael Porter blogged last year about the trend of Web Content Management systems to become more portal-like (see Web Content Management’s Trend Towards Portals). It is true that overall CQ5 has lots of traditional […]

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Gartner Magic Quadrant for Horizontal Portals 2011

On October 28, 2011, Gartner updated their Magic Quadrant for Horizontal Portals. While not much has changed from 2010 in the leader’s quadrant, there are a few new names on the chart in the other quadrants.  In the pictures here you can see the 2010 version compared to 2011. Microsoft, IBM and Oracle continue to […]

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