Adobe

Thomas Boudalier, VP of Engineering for Adobe Campaign and Francois Laxalt, Senior Product Manager, both gave a session on where Adobe Campaign is going in the next little bit. While we saw some demos of a fully integrated Marketing Cloud including Adobe Campaign, we know it hasn’t been released yet.  Of course, those in the […]

Patrick Tripp and Stephane Bline presented on Adobe Campaign (formerly Neolane) They started off with a video on key information you know about customers like: bought 5 concert tickets is a season ticket holder opened but did not click season renewal How he bought his tickets 2 at the door 3 online Definition: Cross-Channel marketing […]